3. Purposes
We process your personal data for the following purposes:
We only process your personal data if we have a lawful basis and for the purposes below.
Contact form or e-mail
You can contact us using our contact form or by sending an e-mail. We then have a legitimate interest in processing the data we have obtained from you in this way. We process the contents of the e-mail or message received through the contact form, your name, and email address so we can respond to your message. We will store this communication for a maximum of two years after our last correspondence.
CMOtalk Newsletter
We would like to send you our newsletter because you are a customer with us or you have subscribed to it. We will then process your name and e-mail address so we can send you information and news. Each newsletter contains a link for you to unsubscribe. We will store your data for this purpose until you unsubscribe.
Quotations
You can request a no-obligation quotation from us. To issue a quotation, we need all the contact details that we would need to put on an invoice at a later point. Even if you or the company you work for decides not become a customer with us, we will keep the data for seven years after our last contact with you, so we can produce records for the tax authorities if need be. In addition, we would like to retain the data for our own quotation management and to analyse the quotations we have issued.
Customers
If you become customer with us, we will enter into an agreement with you or the company you work for. We will then process the contact details we need to implement the agreement, send invoices, and check payments. We will store this data for up to seven years after our last contact with you or invoice, whichever is later. We have a legal obligation to retain invoices and related records for this period.
Events
We organize various events, including the CMOtalk/Breakfast, /Round tables, /Dinners, /Webinars, and /Specials. We process your contact details so we can contact you and process your registration and attendance. Without this information, we will not be able to register you as an attendee of the event. We will delete any data that is only required for the event within six months of the event taking place.
CMOtalk interviews & podcasts
Our CMOtalk podcast contains interviews with inspiring CMOs on topical marketing issues. We will process the contact details of interviewees so we can arrange to record the podcast with them and follow up afterwards. This data comprises the name and profile of the interviewees. We also process photos of interviewees. These are posted alongside the interview on CMOtalk.nl, iTunes, Spotify, Stitcher, SoundCloud, Google Podcasts, and TuneIn, and are used for promotion on our social media channels. We have a legitimate interest in this processing, because without these images, we could not make CMOtalk possible or promote it. This data will be stored on our website until we take the interview offline.
